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# Face of the Day
- URL: https://goodoil.news/face-of-the-day-1265/
- Published: 2025-08-06T18:30:13.000Z
- Updated: 2025-08-06T18:30:13.000Z
- Author: Good Oil Staff
- Tags: Face of the Day

> The family of a Rotorua kuia whose image was used on a Hobson’s Pledge billboard without her permission say the political lobby group has trampled on her mana.  
>  
> Ellen Tamati’s photograph showing her moko kauae appeared on the Hobson Pledge’s billboards with the words: “My mana doesn’t need a mandate, vote no to Māori wards”.  
>  
> The widow’s family said their nan “fundamentally disagrees” with the billboard’s message and Hobson’s Pledge never asked her permission.  
>  
> Hobson’s Pledge has removed the billboards after complaints but the widow’s family says they have only offered a “backhanded apology”.  
>  
> Tamati’s granddaughter, Anahera Parata, told the *Rotorua Daily Post* her nan was emotionally drained and upset from what had happened.  
>  
> NZ Herald