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The word for today is…

boycott (verb) – To abstain from or act together in abstaining from using, buying, dealing with, or participating in as an expression of protest or disfavor or as a means of coercion: boycott a business.

(noun) – The act or an instance of boycotting.

Source : The Free Dictionary

Etymology : 1880, noun and verb, “to combine in refusing to have dealings with, and preventing or discouraging others from doing so, as punishment for political or other differences.” From Irish Land League ostracism of Capt. Charles C. Boycott (1832-1897), land agent of Lough-Mask in County Mayo, who refused to lower rents for his tenant farmers. Quickly adopted by newspapers in languages as far afield as Japanese (boikotto). The family name is from a place in England.

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