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The word for today is…
feint (noun, verb) –

(n) : something feigned

(v) 1 : to lure or deceive with a feint
     2 : to make a pretense of

Source : Merriam -Webster

Etymology : Noun: borrowed from French feinte, going back to Middle French fainte, feinte “act of dissembling, subterfuge,” noun derivative from feminine past participle of feindre “to fabricate, dissemble, feign”

Verb: derivative of feint

First known use – noun: 1644, verb: 1741

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