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Campaign launches to sustain interest in New Zealand amid pandemic
[…] Tourism New Zealand alongside other agencies has launched a campaign featuring well known and everyday New Zealanders to promote the country offshore.
One of its videos features clips of every day and well known New Zealanders, showcasing the country’s identity and perspective.
“We’re working hard to encourage Kiwis to get out and try something new to support domestic travel and our tourism sector. At the same time, it’s equally important that we continue to build preference for New Zealand’s brand offshore to support exports today as well as drive our economic recovery when borders do reopen.”
Read the full article here and comment on it on The BFD.
