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The word for today is…

metonymy (noun) -

: a figure of speech consisting of the use of the name of one thing for that of another of which it is an attribute or with which it is associated (such as "crown" in "lands belonging to the crown")

Source : Merriam-Webster

Etymology : Metonymy is when a word that is associated with something is used to refer to that thing, as when crown is used to mean "king" or "queen," or when Mark Antony asks the people of Rome to lend him their ears in William Shakespeare's play Julius Caesar. It's also metonymy when an author's name is used to refer to works written by that person, as in "We are studying Jane Austen." Synecdoche is when the word for a part of something is substituted for the whole thing (such as hired hand for "worker"), or less commonly, when the whole is used to represent a part (as when society denotes "high society"). The word originates from Greek via Latin.

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