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The word for today is…
impel (verb) -
1: to urge or drive forward or on by or as if by the exertion of strong moral pressure : force
2: to impart motion to : propel
Source : Merriam-Webster
Etymology : Impel is very similar in meaning to compel, and often a perfect synonym, though it tends to suggest even more strongly an inner drive to do something and a greater urgency to act, especially for moral reasons. But when impel takes its noun and adjective forms, it changes slightly. So an impulse—such as "impulse buying", when you suddenly see something cool and know you've got to have it—often isn't based on anything very serious. And impulsive behavior in general, such as blurting out something stupid on the spur of the moment, is the kind of thing you're supposed to get over when you grow up. The word comes from the Middle English impellen, from Latin impellere, from in- + pellere to drive and has been in use since the 15th century
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