This is edition 2025/74 of the Ten@10 newsletter.
Welcome back. It's 2025 and 20 years since I started writing about politics and anything else that took my fancy. Thank to my VIP members for making this site what it is today. In July we will be having a 20th birthday celebration. Stay tuned for more announcements.
This is the Ten@10, where I collate and summarise ten news items you generally won't see in the mainstream media.
Enjoy!

1. What’s on the Label vs What’s in the Tin.
Chris Trotter
- 🗳️ Te Pāti Māori openly seeks Māori sovereignty and aims to win all Māori seats, prioritizing ideological clarity over broad appeal.
- 🎯 NZ First, influenced by populist roots, aims to unite disaffected voters but often overpromises and underdelivers in coalition agreements.
- 💼 Act focuses on preserving neoliberal principles and holding the Right accountable on social issues, emphasizing effectiveness over policy precision.
- 🌿 The Greens prioritize idealism, advocating for progressive values like climate action, sometimes struggling to reconcile promises with practical politics.
- 🌹 Labour's label evokes historical social justice but contains a significant portion of neoliberalism, challenging its nostalgic image.
- 🏛️ National, despite its name, historically dismantled social reforms and does not align with traditional nationalist ideals, showcasing a disconnect between branding and policies.