Judy Gill
There is a new kind of moral policing at work in New Zealand today. It hides under the banner of ‘kindness’ – the same word that once filled campaign slogans, government posters, and school walls. But this ‘kindness’ is no longer about compassion or integrity. It has become a silencer.
Many in the New Zealand public are triggered by this mantra – this slimy Marxist meme – “be kind” and shut up.
Oh, here’s a lovely quote from a local community writer and journalist:
The way you’ve been behaving towards our ECE and school staff is straight-up bullying.
Combined with your thinly disguised and totally abhorrent racism – there is really no place for people who behave like this in our beautiful community.
– Journalist’s comment on a local public community Facebook page
Should I name her? Why not?
Oh, that’s right – I have to ‘be kind’.
I have to be kind. I can’t expose the teachers and bureaucrats who are subjecting children to religious indoctrination – or their media enablers.
She’s clearly an enabler. Clearly, she supports the tūpuna mumbo jumbo. Gosh, and I thought the police were busy dealing with the local drug rings and the carjackers “in our beautiful community”.
Looks like the people not wanted in the local community are the whistleblowers.
I can cope with #racist#
I can cope with #d**khead#
I can cope with #f**kwit#
I can even cope with #anal#
But I cannot cope with #be kind#
It’s an ad hominem of another kind (excuse the pun).
Saint Jacinda and the Ministry of Kindness
The modern “Be Kind” cult was born during the Covid years, led by Saint Jacinda Ardern – moral shepherd of the lockdown faithful – and her trusted apostles of reassurance. Sir Ashley Bloomfield, once New Zealand’s daily confessor-in-chief, preached calm obedience from the pulpit of truth. But when the time came to account for their actions, the gruesome foursome – Jacinda Ardern, Chris Hipkins, Grant Robertson and Dr Ayesha Verrall – all declined to appear before the Royal Commission of Inquiry into the Covid-19 response.
The public was told this was acceptable – that such kind and noble figures should not be subjected to ordinary scrutiny. The same figures who built the moral architecture of the “Be Kind” state were protected by kind legalese – shielded from accountability under the soft language of compassion. The “Be Kind” state was somehow too pure to answer to it.
Meanwhile, Bloomfield, the public face of calm compliance, gave evidence to the Scottish inquiry – not the New Zealand one.
The Be Kind doctrine became the new moral law: obedience dressed as empathy, silence renamed compassion and control disguised as care.
Kindness in Education
When parents speak out about ideological capture in schools, they are told to ‘be kind’. It is apparently unkind to question those dear, devoted teachers whom we were taught to admire – who believe they are deserving of our respect, moral deference and ever-increasing pay. These are the respectable pillars of the community who claim to ‘serve’ our children. But who are they truly serving? The bureaucrats at the Ministry of Education? The Atua gods? The United Nations? They are not serving our children when they choose to indoctrinate them in spiritual practices alien to their parents and unwanted by their families.
These same educators and their bureaucratic enablers refuse to answer even the most basic questions about curriculum, timetabling, policy documents, staff teaching guides or parent handbooks. Every request is met with deflection, avoidance, or silence – email after email of bureaucratic evasion. And still, we are told to ‘be kind’. We are told not to name names, not to shame and not to call out the complicity of those who quietly enable this process of spiritual brainwashing – carried out on the most vulnerable minds and the youngest of children, from early preschool through the school system and into higher education. This word is now weaponised. It has become the go-to instruction for silencing dissent, especially against the new state ideology of spiritual politics. It’s the same excuse used to tell Christians, people of faith and all people of moral conviction to shut up, stay in their lane and stop offending others.
‘Kindness’ is invoked to end every uncomfortable conversation. It’s the new legalese of social control – a meme now weaponised.
The Myth of Kindness as Virtue
True ‘kindness’ doesn’t mean silence in the face of harm. It doesn’t mean ignoring lies, manipulation or the grooming of children into ideology. It doesn’t mean telling parents to sit down and shut up while bureaucrats teach their children to pray to gods of the state.
Real ‘kindness’ requires courage. It means standing up when it would be easier to stay quiet. It means protecting children who have no voice. It means saying this is wrong, even when the mob says how unkind of you to say so.
Kindness as Control
One must not criticise or expose the educators and their enablers who are indoctrinating our children with government-approved and state-funded religious beliefs. One must not call them out: it’s not kind.
The ‘kindness’ cult thrives on moral inversion. It paints those who speak out as bullies and those who indoctrinate as victims. It uses empathy as a weapon and turns guilt into governance. To question spiritual intrusion in education is to be branded hateful. To defend secular law is to be called intolerant. To protect a child’s right to freedom of belief is to be accused of bigotry.
The result is paralysis. Parents become afraid to speak. Teachers comply. Officials hide behind slogans. And the only ones who benefit are those who built the system this way – the architects of a state ideology masquerading as compassion.
Kindness and the Courage to Speak Out
There comes a point when silence is the greater cruelty. The instruction to ‘be kind’ has become a demand for obedience. It asks us to prioritise comfort over truth, reputation over responsibility and harmony over justice.
But ‘kindness’ without courage is cowardice. If being kind means protecting the comfort of adults instead of the safety of children, then it is not kindness at all.
We are not being unkind by naming what is happening. We are being responsible. We are doing what every parent, teacher and citizen with conscience must do. To speak truth where it is forbidden is an act of moral service, not malice.
Whistleblowers are not accepted in their own communities. Prophets are not accepted in their own countries. But ‘kindness’, real ‘kindness’, requires that we stand anyway – and stand for those who cannot yet stand for themselves – our children.
“The battles we refuse to fight, our kids inherit.” – Jaspreet Boparai, Reality Check Radio, Media Matters (14 Oct 2025)
